2. Achieving. There are many pet battling achievements in game, and following the natural trail through the Taming [Continent] achievements up to Pandaria, and then on to the Spirit Tamers, Beasts of Fable and the Celestial Tournament was an epic journey for me and for many others. It's well worth doing. The Celestial Tournament is still, IMO, the pinnacle of PvE pet battling. However, WoD and Legion and BfA have added more battling achievements.
I think that the token is a nice solution for the problem. Back in the days, blizzard tryed to ban gold sellers, but it was a lost cause. Instead, the token seems to have resolved the problem, letting workers that want to raid with consumables and stuffs to have the golds to do it. Personally, I don't find the gold buying really fair, but I understand that for many people is a necessity and I prefer to leave the economy and the farming spots to the player instead to the gold sellers.
The quality of captured wild pets is random. As of patch 5.1, upon entering a battle the Pet Battle UI shows the quality of a wild pet (idicated by a color-coded border around its icon). If you're farming a specific quality, if you forfeit the match your team will incur a small damage penalty (roughly 10%). There is no accurate way to determine a pet's quality prior to the start of a battle.
This is something that people really need to start to understand, not just for Classic or WoW but software developement in general. Fixing a bug isn't just flipping a switch or changing a single digit. You have a machine with literally hundreds of thousands of parts, designed by dozens of different people at different times over the course of 20 and more years. You change a single thing and it might break 50 other things in very subtle ways that might not even emerge until months later (i.e. the very high M+ keys some players got at the start of BfA).